How To Use Instagram Stories: Back to Basics

May 14, 2018

  Since the launch of its ‘stories’ feature, Instagram has become Snapchat’s fiercest competitor. Although Snapchat remains popular among 18 to 24-year olds since launching in 2011, over 200 million people use Instagram stories every day, eclipsing Snapchat’s 160 million users. It’s not that Snapchat’s template has worsened, but rather that Instagram has refined and improved it. [&hellip

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Instagram’s Departure from Instant (and what Brands can do about it)

June 7, 2016

Once upon a time, Instagram was instant. It was a way to document every moment as it happened, each day as it unfolded. Scroll back to the beginning of someone’s feed and chances are you’ll see a steady decline in photo quality as you reach back in time – evidence of memories snapped with the in-app [&hellip

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8 Ridiculously Cute Instagram Animal Trends

August 27, 2015

The Best Animal Hashtags Sometimes the world likes to pretend that social media is about people. But we all know that if the internet had a tagline, it would be, ‘By People, For Pets’. You can’t scroll through a feed for three seconds without spotting a cat or a dog or, if you’re lucky, a pot-belly pig. [&hellip

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